Sprintexx Advertising Technology: The Convergence of Data, Creativity, and Smart Advertising
Powered by Janus Koncepts Advertising, Sprintexx Ad-Tech redefines modern advertising. In the current high-velocity digital world, advertising is focused not only on reach but on meaningful relevance. Brands now require sharper targeting, smarter insights, and faster execution. This is where Sprintexx steps in.
As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx integrates cutting-edge technology and strategic marketing expertise to deliver advertising that is smart, measurable, and performance-driven.
At the helm is industry expert Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has guided Janus Koncepts into a renowned player in marketing and communication for two decades. Sprintexx represents his next big leap—bringing brand strategy and cutting-edge ad-tech together under one unified ecosystem.
What Sets Sprintexx Ad-Tech Apart
Sprintexx is a comprehensive advertising partner, managing everything from branding to performance and loyalty. What makes us unique is our ability to integrate:
? Data-Driven Insight
? Live Campaign Optimisation
? Machine Learning-based Ad Precision
? Narrative-based Creativity
? Seamless Cross-platform Delivery
This fusion allows brands to go beyond impressions towards engagement and conversion.
Omnichannel Advertising Engine: From Awareness to Impact
1. Strategic Brand Marketing
We use strategic media planning to build discovery, credibility, and emotional connection—laying the foundation for lasting growth.
2. ROI-Driven Digital Advertising
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All crafted to achieve optimal cost-efficiency.
3. AI/ML-Driven Ecosystem
Sprintexx is a data-first platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—targeting them at their highest engagement moments.
4. Influencer & Community Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine influence and visibility to drive engagement and measurable outcomes.
5. Premium CTV and OTT Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, expanding reach to connected households nationwide.
6. Emotion-Led Brand Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to drive engagement and brand resonance.
7. Adaptive Ad Optimization
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.
Distinct Advantages of Sprintexx Ad-Tech
? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.
? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Universal Data Integration
We activate insights across all digital ecosystems—offering limitless adaptability.
? Integrated DSP with Programmatic Precision
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Open Tracking System
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.
Reasons to Choose Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to trust, delivery, and measurable outcomes.
Leadership That Drives Innovation
Mr. Jai Sognai, with decades of experience in digital and marketing, has shaped Sprintexx into a platform that is: Sprintexx DSP
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.
Built for the Future of Advertising
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.
Conclusion: Smarter, Sharper, Stronger Advertising
Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.
Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.